Little Kids Essentials

Weet-Bix™ Little Kids Essentials has a unique & tailored blend of ingredients including prebiotics, high fibre, 3 whole grains, 9 essential vitamins & minerals, and is low in sugar.

View more information at weetbixlittlekidsessentials.com

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Prebiotics to nourish your child’s good bacteria.~
High fibre, 31% of kids’ daily needs.^
3 wholegrains: wheat + rye + sorghum.
97% wholegrain, natural goodness.
9 essential vitamins and minerals. Enriched to support healthy little kids.
5 benefits for healthy growing kids (enjoy as part of a healthy diet):

Calcium for strong bones, teeth & muscles
Vit B1, Mg & Iron for sharp brain & cognition function
Folate & Zinc to promote strong natural immune defences
Vit B2, B3 & B6 for active energy to grow, learn & play
Fibres for digestive & tummy regularity

Low sugar

High in iron
No added salt
No artificial colours, flavours or preservatives
~ PREBIOTICS - prebiotic fibre promotes the growth of bifidobacteria and lactobacillus, as part of a healthy diet. ^ FIBRES – 31% of kids 1-3 year’s adequate fibre intake.

Health Star Rating

The Health Star Rating is a government led initiative, rating foods from a ½ star to 5 stars based on their nutritional value. When making food choices, consider those with higher star ratings. For more information go to www.sanitarium.com/health-star-rating.

Serving size: 33g (2 biscuits)Servings per pack: 12

	Per serve	Per 100g
Energy	485 kJ	1470 kJ
	116 Cal	351 Cal
Protein	4.5 g	13.8 g
Fat	0.5 g	1.6 g
Saturated Fat	0.1 g	0.3 g
Trans Fat	0.0 g	0.0 g
Polyunsaturated Fat	0.3 g	0.9 g
Monounsaturated Fat	0.1 g	0.3 g
Carbohydrate	20.7 g	62.8 g
Sugars	0.9 g	2.7 g
Dietary Fibre	4.3 g	13 g
Prebiotic Fibre	0.6*	1.7*
Sodium	3 mg	9 mg
Potassium	114 mg	344 mg
Thiamin (Vitamin B1)	0.34 mg (31%)*	1.04 mg
Riboflavin (Vitamin B2)	0.43 mg (25%)*	1.3 mg
Niacin (Vitamin B3)	2.5 mg (25%)*	7.6 mg
Vitamin B6	0.4 mg (25%)*	1.2*
Folate	66 µg (33%)*	201 µg
Iron	3.0 mg (25%)*	9.1 mg
Magnesium	41 mg (13%)*	123 mg
Calcium	126 mg (16%)*	383 mg
Zinc	1.8 mg (15%)*	5.5*

* Percentage of Recommended Dietary Intake (RDI)

	AI 1-3 years#	AI 4-8 years#
Dietary Fibre (g)	31%	24%
Thiamin (Vitamin B1)	69%	57%
Riboflavin (Vitamin B2)	54%	72%
Niacin (Vitamin B3)	50%	31%
Vitamin B6	57%	67%
Folate	66%	33%
Calcium	18%	18%
Iron	50%	30%
Zinc	51%	32%
Magnesium	40%	45%

#% Adequate Intake (AI) for young children aged 1-3 and children aged 4-8 years (Nutrient Reference Values).

*% Recommended Dietary Intake (Food Standards Code).

**% Recommended Dietary Intake (RDI) for young children aged 1-3 (Food Standards Code) and children aged 4-8 years (Nutrient Reference Values).

FAQs

What are the benefits of Weet-Bix Little Kids Essentials?

Weet-Bix Little Kids Essentials is 97% wholegrains, has no added salt, is low in sugar, with no artificial colours, flavours or preservatives.

STRONG - Calcium for strong bones, teeth and muscles
SHARP - Vitamin B1, magnesium and iron for brain and cognition function
PROMOTE - Folate and zinc for strong natural immune defences
ACTIVE - Vitamin B2, B3 and B6 for energy to grow, learn and play
THRIVE - Fibres for digestive and tummy regularity

As part of a healthy diet.

Is Weet-Bix Little Kids Essentials only for little kids and what makes it specific to them?

Weet-Bix Little Kids Essentials has been specifically tailored for kids aged 1-5 years. Weet-Bix Little Kids Essentials provides essential nutrition that supports reaching healthy growth and development milestones. It contains 9 essential vitamins and minerals and is also 31% of kids 1-3 year's adequate fibre intake.

Additionally, the product is low in sugar, has no added salt, low fat and is 97% wholegrains (wheat + rye + sorghum). Therefore, while it has been designed for little kids, it is suitable for most ages.

I bought the Weet-Bix Kids product for myself/kids older than 5 for the no added salt and low sugar content. Is the new Weet-Bix Little Kids Essentials still the same?

Yes, the new Weet-Bix Little Kids Essentials still has no added salt, is low in sugar and suitable for older children and adults also.

What are the allergens?

Contains gluten and wheat. May contain lupin.

Where is it made?

It's Australian made in our factory in Brisbane from 98% Australian ingredients.

Who is it recommended by?

In an independently administered survey conducted in 2020 amongst 145 Australia and New Zealand qualified Kids Dietitians (regularly work with kids up to 18 years), 94% would definitely or likely recommend this product as a healthy breakfast cereal option for healthy kids aged 1-5 years.

At what age can babies start eating Weet-Bix Little Kids Essentials?

Weet-Bix Little Kids Essentials is designed to deliver tailored, essential nutrition for little kids 1-5 years. While it is not an infant cereal, it is rich in iron and can be prepared to an appropriate texture suitable for infants. Parents of infants may choose to feed to their child Weet-Bix Little Kids Essentials guided by their child’s and their own readiness and if unsure about infant feeding parents should consult their GP or an Accredited Practising Dietitian.

Why does Weet-Bix Little Kids Essentials not have any stickers in the pack?

When surveyed, our regular buyers of Weet-Bix Kids told us the health benefits of the product were the most important reason for purchase. Therefore, we removed the stickers to maintain costs and focus on the additional nutrition and health benefits.

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